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Cost-Per-Click Advertising Explained

Fact! There is no industry filled with more custom gobbledygook (real word, look it up!) than online advertising. CPM, CTR, native ads, contextual display, negative keywords, day parting…. yada, yada yada. I forgive you in advance for swearing if you are about to ask what the $#!@ does all that jargon mean?! Two of the […]

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