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June 18 saw our second ever Click Jam Meet Up in Dubai and what a fantastic time it was. Held at On42 in Media City, everyone who attended Click Jam 2 came away with valuable, actionable insights from our panel of passionate and expert speakers. For those who have yet to attend a Click Jam […]
Conventional thinking would dictate that you should get full credit for a 40,000 word blog post when you wrote it. You write, you get the reward. This was not (entirely) the case for Aaron Agius however when he wrote tens of thousands of words for QuickSprout.com. His name didn’t appear as the author, and […]
We all know that honesty is the best policy, yet few adopt that policy like Dan Norris. Dan, most well-known as a no B.S. content marketer and the founder of WP Curve understands that in the crowded world of content marketing you need a differentiator to raise you up above the noise. There are over […]
From owned media to earned media, from distribution to “shock” Traffic Jam 37 is packed full of all things content. Joining James on this week’s episode is inbound marketing specialist Chad Pollitt from content promotion agency Digital Relevance. We discuss how to avoid content shock and where it’s problem really lies, how to get your […]
Today’s guest is a 100% “hype free” marketer. On this episode Jay Baer from Convince and Convert explains why commanding attention on the web, and in the hearts and minds of your customers is created by helping not hyping up your customers. Jay’s approach to marketing requires us to radically rethink old school practices […]